Go Global
by DTC. Average Reading Time: less than a minute.
Our most recent work for Go Global saw us take on a printed booklet that highlights all of Go Global’s work around the world and how you can get involved. The 32-page booklet features in-depth information about the Go Global excursions that see volunteers travelling to locations such as Burkina Faso to help those in need.
The brief provided to us was to create a new promotional brochure and sales tool for a sub-brand of International Needs named Go Global. With a strong understanding of their objective and previous knowledge, having developed both International Needs and Go Global brand identities, the dtc team set about creating.
Go Global Trips are aimed at volunteers looking for an opportunity to immerse themselves in another culture, have an impact on a community by using their skills, and experience a different way of life. The brochure’s design and visual style needed to reflect this hands on approach and really highlight the great opportunities available by the scheme.
Incorporating custom illustrations, with a raw and punchy typographic feel the brochure took Go Global communications to a wider target audience.