Map of Medicine, owned by Heart Health International, needed to refresh their brand in a way that would communicate their strength as a tool provider for clinicians and patients navigating established, relevant, and localised care pathways. We helped bring their offering to life through custom illustrations and a fresh, colourful approach. Various outputs have been created to date; including event collateral, animations and video, corporate reporting and print/display ephemera.
Client: Map of Medicine
Our role: Branding, Strtegic Positioning, Physical Design, Icon Design, Animation, Print Design
Iconography and pathways lead the user through the content of report
Fold out poster booklets featuring the new branding
Full icon set
Energetic colour palette
Physical design for corporate collateral
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